When it comes to online tools that can be used for promotion, there are few options as powerful as YouTube. Even after its purchase by Google, YouTube remains as one of the most popular video sites online. But, how to harness that popularity to benefit your online forum?
Its actually a rather easy method, here are the steps you can take:
1. Film an amusing video that relates in some way to the topics talked about or discussed in your online forum.
2. Use your video editing software to place a logo featuring your URL (watermark) in the corner of the video so that when it is played your URL will be displayed.
3. Upload the video to YouTube, make sure to give it an interesting sounding title utilizing one or more of your forum’s keywords. Also, use YouTube’s tag function to add further keywords to your video. Finally write a great description of your video, again using your forum URL and keywords that apply to your forum’s subject matter.
4. Promote your video with paid blog posts, social networking, and other ways.
There, that is all there is to it. Now, there is an amusing video that people will link to, embed, or download and it has the logo of your forum and the URL right there for everyone to see. With all the tags containing the right words and the right description, your video could also place well in the search engines meaning even more people would be exposed to your URL. Harnessing the promotion power of YouTube to benefit your online forum truly is not that difficult.